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How Will Your Pet Benefit From These Pet Industry Trends?

Many pet parents might be unfamiliar with the Global Pet Expo. Each year, pet experts, industry influencers, and pet professionals get together to identify the newest trends in the Pet Industry. Some of you may be thinking, does the Pet Industry grow enough to justify a conference each year? The answer is YES!

In 2001, the Pet Industry Market size was $28.5 Billion dollars. Current 2017 statistics predict that this years market size will be around $69.36 Billion. That’s just under 2.5 times the size of the market in 2001! (American Pet Products Association) Of course, this trend makes a lot of sense. Each year pets become a greater part of the family, and it’s no wonder we are spending more in the pet industry.

Petcurean attended the Global Pet Expo this year, and they were nice enough to share with us some trends they identified!

Global Pet Expo Trends 2017

  • Limited Ingredient Diets: With the incidence of food sensitivities on the rise amongst dogs and cats, pet owners are looking for limited ingredient diets which can greatly reduce the chance of food sensitivity. GO! by Petcurean, is a complete, nutrient-packed food with zero added growth hormones, by-products, or artificial preservatives, offering a single source of meat protein with as few ingredients as possible to meet the nutritional requirements of dogs and cats. GO! is available in 3 solutions-based categories for dogs and cats with issues: Grain Free recipes, Limited Ingredient Diet recipes, and Preventative Care recipes. 
    • To me, this trend comes as no surprise. There have been several food-related trends in recent years, which have encouraged people to learn more about their own food. That being said, I am excited to see more high-quality diets produced for pets. Have you tried any Limited Ingredient Diets? If so, which types of diets have worked best for your pets?
  • Pet Tech: If you aren’t familiar with the term “pet tech,” expect that to change. This year at Global Pet Expo there were a growing number of pet products that integrate technology in a variety of ways including activity trackers, video monitors, and interactive toys. From the Flitter cat toy, which has an automatic teaser toy with two plastic dragonflies that fly around and around, enticing cats to catch them, to iFetch, an automatic ball launcher that provides endless fun for your pooch – interactive toys are a great option for pet owners on the go or with extra active pets.
    • In Silicon Valley, there are a lot of Pet Tech companies emerging and growing. Not to mention the increase in pet tech startup funding. Once again, this is a trend that very much so mimics the trends we see in our own lives. As we become more and more dependent on technology, we are looking for solutions that include our pets as well. What Pet Tech products have you tried?

How Will Your Pet Benefit From These Pet Industry Trends?

  • Transparency & Clean labels: As Millennials increasingly expect sustainability, transparency and organic ingredients in their food, more consumers seek to feed their pets with the same standards of quality and excellence that they choose for themselves. Expect to see an increase in products with fewer ingredients, less preservatives, and certifications in the years to come. Petcurean’s GATHER pet food line is crafted from certified, organic, non-GMO and sustainably produced ingredients. Each recipe is free from rendered or genetically engineered ingredients and features a single source, fresh and dehydrated primary protein.
    • I have certainly become more label conscious in recent years. I am always looking for fewer, more recognizable ingredients on all of my purchases. What do you look for on labels?
  • Pet Cooling Products: Now your pet can beat the heat! There were several pet cooling mats, apparel, and bedding products showcased this year, all designed to keep your pet cool during the hot summer months. Scruffs Cool Dog Mat is filled with a non-toxic gel that keeps the self-cooling mat typically 5-10 degrees cooler than room temperature. Gen7Pets Cool-Air Cot pet bed combines portable convenience, outdoor durability, and pet-friendly comfort perfect for camping or the backyard!
    • This is the trend I am most excited about! Heat exhaustion has affected too many pets in past years. And I am really excited to see companies creating solutions! Have you used any cooling products? If so, do you feel they helped your dog?

How Will Your Pet Benefit From These Pet Industry Trends?

I am giving away 1 bag of Petcurean Spike treats from Chewy.com. All you have to do is answer the questions in bold (above) in the comments below!

a Rafflecopter giveaway

Disclaimer: I am a Petcurean blogger and a Chewy.com influencer. I was provided with food and compensation so that Rooney and I could provide our honest opinion. However, My Kid Has Paws only shares reviews we believe benefit our readers. Additionally, Petcurean is the food we feed Rooney every day. 

Apps for Walking With Your Dog #MKHPJanuaryChallenge

In my opinion, walking a dog is one of the most rewarding aspects of being a dog parent. Not only do you get to spend time with them, but you also get exercise.

It just so happens, I am one of those people who likes to track the impact my dog is making on my health. Therefore, I like to use apps while walking Rooney to keep track of distance and activity.

Here are some of my favorite apps for walking with your dog:

Apps for Walking with Your Dog Walk for a Dog: This app gives back to the animal community. You simply turn the app on during any walk with your dog, and each of your walks supports a rescue of your choice. Right now, Rooney and I are walking in support of Big Dawgs Rescue in Livermore, California. In case you have any questions about the logistics of this app, here is a link to their FAQ pagePhoto Credit: iTunes. iPhone | Google Play

Dog Walking: This app is aimed specifically at tracking your activity. This would be a great app to use if you are participating in our January Exercise Challenge. In addition to tracking your activity, you can set daily goals for distance, you also have a voice coach that helps you review your activity, and you can set reminders to remind you to walk (if your dog doesn’t do so already). I don’t have any personal experience with this app yet, but I would definitely be interested in the goals and reminder features. iPhone

MapMyDogWalk: If you are a frequent user of the MapMyRun or MapMyFitness apps, you will really enjoy this app. Similar to other tracking apps, it allows you to track your distance, time, and calories burned. Plus it automatically syncs with your MapMyWalk app. iPhone | Google Play

Whistle: If you already have the Whistle Activity Tracker for dogs, the Whistle app is an obvious download. I haven’t had the opportunity to try the Whistle Activity Tracker, but my friends Melissa & Bentley from Barking from the Bayou have, and here is their most recent experience. One of the more interesting features, in my opinion, is that the Whistle can measure the intensity of your dog’s activity, which produces more accurate fitness information. iPhone | Google Play

Apps for Walking With Your Dog

If you run with your dog…

Nike Run App: I use the Nike run app for all of my runs. The GPS is accurate, so I feel like I am getting a really good idea of distance and calories. I use this app both for running with Rooney and running by myself. It also syncs with Spotify, which is my must have app.

Must Have:

Regardless of other apps, I like to have music playing while I am walking or running with Rooney. I don’t wear headphones while I walk because I don’t think it’s safe. However, I still play music from my phone during all outdoor activities. Therefore, my must have app for walking Rooney is Spotify.

Spotify: I like that Spotify gives me access to all sorts of music so that I can create the perfect playlists for any activity. I have a very eclectic taste in music, so I can access music from all different genres so that my playlists reflect any mood. I also love that Spotify syncs on my phone, iPad, and computer so that I can play music from any of my devices.

Specifically for this post, I created a playlist for Walking Your Dog. This playlist includes songs that make me feel happy and, therefore, motivate me to get moving:

What apps do you use when walking your dog?

Make Money for Your Favorite Shelter or Rescue: Pose A Pet #RescueRevolution

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As a pet blogger, I am always looking for ways to help animal shelters and rescues.

I, like many people, have a background working with rescues and shelters. What I know from working with rescues and shelters is that the people who work in these organizations are focused on helping the animals who are right in front of them (and they should be). However, every blogger knows that promotion across social media and blogs can be crucial to making a rescue or shelter organization successful.

The creators of Pose A Pet have found a way for people and bloggers to help rescues and shelters receive well-needed funds, all while the shelter and rescue volunteers are working with the animals. Additionally, they have designed an app that allows shelters and rescues to create shareable flyers for adoptable animals, like the one seen below.

These flyers can help rescues and shelters notify people that pets need rides, fosters, donations or forever homes. Each of these flyers is easily sharable on all social media sites, in addition to their sister site RescueRevolution.com

CCR Flyer Example Digital_640x1100

What is Pose A Pet?

Pose A Pet is an app that uses sounds to get your pet to look at the camera in order to take an engaging and cute photo. The creator, Jennifer Whaley is a pet photographer, and has always kept a necklace filled with noise makers to help capture a pet’s attention in order to take the best photos.

Anyone who has worked with rescues or shelters knows that a great photo can be a pet’s ticket to a new home. Having the noises built into the photo app, makes it that much easier to capture the best photos of your pets, and the pets who need homes. We all know, better animal photos = more adoptions.

How does Pose A Pet help shelters and rescues?

Pose A Pet has established a 50/50 shelter program. Where 50% of the app proceeds go directly to a specific shelter or rescue each week.

The app is free to download, but like many other apps available today, there are in-app downloads that allow the user to improve their experience, each time that happens, a rescue or shelter is receiving funds they so desperately need.

How can you help?

Download the app! Every time you download the app, and more importantly purchase app upgrades, you are helping rescues and shelters all around the nation.

This week, app proceeds will benefit Valley Humane Society which is my local shelter!

If you are a pet blogger, join our 2015 campaign by sending an email to mykidhaspawsblog@gmail.com to get the shelter or rescue of your choice to benefit from the app downloads and proceeds.

Find out more about Pose A Pet here:

Website: http://www.poseapet.net

Facebook: https://www.facebook.com/PoseAPet

Twitter: @PoseAPet

PoseAPet Infographic New

Disclaimer: I have knowingly and willingly signed up for this Pose A Pet™ campaign in order for Valley Humane Society to financially benefit from the app downloads. However My Kid Has Paws only shares information that we feel is relevant. Pose A Pet™ is not responsible for the content of this article. 

This Blog Hop is hosted by My Kid Has Paws and DogsNPaws, please join us in raising funds by emailing mykidhaspawsblog@gmail.com



The Social Network for Dog Lovers: Pack

PackDog

Pack is an AMAZING social site for pet lovers.

Why was Packdog.com created?

“Because dogs.” That is the company’s catch phrase. When you ask them, why did you build a site where people can share their dog’s photos and adventures? Because dogs. That’s why.

Packdog.com was designed to let people who love dogs celebrate why they love dogs, and connect to people near them that share the same sentiment. Basically, PackDog.com has created a way for you to follow, or track, your favorite dogs, and dogs that are just like yours!

Rooney's-Pack-Profile

For example, Rooney and I belong to the CorgiPals Pack. So we get updates on all of our favorite corgis, and what they have been up to lately. Even better, we get a weekly email with the best and newest corgi videos, corgi items, and the corgi of the week!

The best part about the Pack is that it syncs with your other social accounts, so that you can share all of your awesome photos!

Packdog.com was started back in June 2013, and has grown completely by word of mouth. A few weeks ago, Rooney and I even got a chance to meet the Founder and CEO of Pack, Megan Casey. She invited all of the Bay Area Pack members to the beach to hangout with our dogs!

Megan is awesome, and you can tell at her very core she loves dogs, and knows how important they are to our lives.

DSC_0291 PackBeach1 PackBeach2 PackBeach3

How can you join Pack?

At this time, you can join Pack by being invited by an existing member. So, if you would like me to send you an invite, comment below with your email address and I will be sure to do so!

We look forward to sharing our adventures with you!

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